[ The Creator ]
[ Projects ]
InFluent
2024
Web Design
Booking System
+3 More
[ Summary ]
Company
Influent
Industry
Languages Tutoring
Sevices
Brand Identity Support
Web Design & Development
Illustrations & Content Creation
CMS & Booking System
Animations & Interactions
InFluent is a language tutoring service that helps students and adults achieve fluency and confidence in various languages. They offer one-on-one support tailored to each student's individual needs and goals.
[ The Challenge ]
The challenge was to help InFluent
solidify their brand presence
and create a platform that would
appeal to both young learners and
adult professionals, requiring a
nuanced approach to the design
and overall user experience.
Furthr approached me with a wealth of ideas and needed help building a cohesive brand identity and functional website to establish themselves as a trusted leader in the climate sector. The challenge was to translate their complex service offerings into a clear, engaging user-friendly digital experience.
[ No. ]
001
[ Category ]
Logotype
Branding
The logo features two overlapping speech bubbles, symbolising connection and conversation. The rounded text in the design gives it a friendly feel, which is great for appealing to younger learners, while the logo's overall modern aesthetic conveys the professionalism and clarity that adults look for.
[ No. ]
002
[ Category ]
Palette
Module Blue
R:017
G:029
B:059
HEX: #101A31
Bright Teal
R:054
G:221
B:193
HEX: #34E3BD
Dusty Teal
R:069
G:191
B:169
HEX: #63BFA9
Clean White
R:255
G:255
B:255
HEX: #FFFFFF
Royal Blue
R:047
G:057
B:157
HEX: #2F399D
R:037
G:046
B:126
HEX: #252E7E
R:023
G:031
B:101
HEX: #171F65
R:230
G:231
B:233
HEX: #E6E7E9
[ No. ]
003
[ Category ]
Typography
[ Primary ]
Espion Regular Rounded
Font Selection
The choice of Espion reinforces its brand message of approachable professionalism. The font's rounded edges feel welcoming to younger learners, while its clean lines reflect the trust and structure often preferred in educational settings.
[ Primary ]
Inter Regular
ABC 123
[ Secondary ]
Espion ABC 123
[ No. ]
004
[ Category ]
The Project
Building InFluent's Bespoke Tutoring Platform
As a startup, Influent needed a platform to manage its language tutoring services. I developed their platform, including a booking system and CMS for course and language management. To connect with younger learners, I established an illustrated style with animations and created engaging content."
[ Feedback ]
"Anton truly understood my vision for engaging language education. He translated that passion into the InFluent brand and platform we now use to connect with students."
Roxana-Maria Bogdan
Founder & Director - InFluent
[ The Results ]
Influent is operating successfully, with the team efficiently managing multiple clients and courses. Students book lessons directly through the website, all easily handled in Wix Studio.
Credits
Rarebleech - Agency